About 4G Strategies
Who We Are
4GStrategies is a boutique advisory and consulting firm led by Rick Geller—an accomplished strategist, scaler, operator, and nationally recognized trial lawyer with over 30 years of experience helping businesses grow, acting as a trusted representative, fixing what is broken, and get things done when it matters most. We work with private equity firms, family offices, and business owners—both in the U.S. and abroad—who need clarity, leadership, a local presence and real results. Whether entering the U.S. market, stabilizing a new acquisition, looking to merge or scaling for growth, we bring old-school business discipline with a 2025 mindset: strategic, goal oriented, and execution focused. We are part consultant, part operator, part fraction C-Suite executive, part trusted operator/advisor and 100% accountable. When you are ready to move the needle, we step in—no fluff, no spin, just business done right.
Our Mission
At 4GStrategies, our mission is to help companies—whether entering the U.S. market or already operating within it—navigate complexities, reduce risk, and accelerate growth. We bring old-school business principles—discipline, trust, execution and a hands-on approach —to modern growth challenges. With deep strategic insight fostered from a deep legal and business background, we serve as the on-the-ground partner who gets things done when it matters most.
Why Clients Work With Us
🔹 Embedded Executive Leadership
We provide fractional or embedded C-suite leadership — for as long as needed to stabilize, grow, or scale with purpose. Whether it’s a sharp sprint or a long-term build, we stay in the role as long as it takes to deliver real outcomes.
🔹 Trusted Presence & Judgment
30+ years of experience bring calm, clarity, and sound decision-making in high-stakes, fast-moving, or uncertain situations.
🔹 Old-School Integrity, Modern Execution
We operate with discipline, honesty, and follow-through — combined with sharp, forward-looking strategy and digital-age execution.
🔹 Personal Accountability
Clients value Rick’s direct involvement and leadership — not layers of consultants. He owns outcomes and sees things through, start to finish.
🔹 Fixer & Strategic Operator
We’re known for stepping into underperforming, high-conflict, or complex situations and turning them around quickly and effectively.
🔹 Legal & Business Clarity
We bring legal expertise with a business operator’s mindset — able to assess risk, spot opportunity, and take action confidently.
🔹 No Templates. No Fluff.
Every engagement is tailored. We solve real problems with customized, business-minded solutions — not off-the-shelf playbooks.
🔹 U.S. Market Insight & Leadership
For international firms, we serve as trusted, on-the-ground U.S. advisors — representing your business locally and helping you grow with confidence.
What We Deliver
"Boots-on-the-Ground" Services Include:
- Fractional COO / CLO leadership
- U.S. legal structuring & compliance
- Contract negotiation & litigation risk mitigation
- Turnaround & operational fixing
- Interim executive leadership
- M&A due diligence and post-close integration
- Market entry planning & local execution
- Network / Affiliation building across industries
- Capital strategy support for legal & growth operations
Rick Geller
At the heart of everything we do is a simple belief: great things happen when passion meets purpose. As CEO, my mission is to drive innovation, empower people, and create lasting impact—not just in our industry, but in the lives we touch. What began as a bold idea has grown into a dynamic company fueled by creativity, integrity, and relentless ambition.
We don’t just follow trends—we set them. We challenge the status quo, embrace change, and build with a future-focused mindset. Our success is measured not just in numbers, but in the trust of our clients, the growth of our team, and the positive footprint we leave behind.